Community & Guest List

Lawrence Holland, CEO of LonoLife Inc., has been a food-industry veteran for more than 20 years, as the President of San Diego Coffee, Tea & Spice Company. Broadening his food industry experience, Lawrence is also a founding team member and CEO of LonoLife, the brand behind dry, high-protein bone broth, collagen and other healthy alternatives for on-the-go eaters. Lawrence quickly scaled the brand to $4 million between 2015 and 2018, then to $10 million in 2019. Based in Oceanside, California, the brand has plans to continue to expand with new innovations that meet consumers’ demands for healthier, immune boosting meals and snacks.

Jason Wrobel is the co-founder of Wellevatr and the co-host of the podcast This Might Get Uncomfortable. He’s the Amazon and Globe & Mail bestselling author of the Hay House cookbook and lifestyle guide, Eaternity. As the first ever plant-based chef in history with a primetime television series, his groundbreaking show “How to Live to 100” on Cooking Channel and Food Network Canada taught millions of people worldwide how to prepare delicious, organic, healthy meals at home. Described as the love child of Jim Carrey and Alton Brown, he infuses his live speaking events, videos and digital teachings with a relentless drive to grow and a lighthearted, joyful approach to health and wellness. 

Caroline Joynson is a PR Strategist and the founder of Cheerleader PR. She helps passionate business owners to get media coverage and PR so they can raise their profile, build relationships and make more sales.
Caroline has worked in public relations for 20 years, both in award-winning PR agencies and as senior press officer at the UK’s National Media Museum; securing game-changing coverage across national, regional and online media. Going solo, Caroline has worked directly with a host of owner-managed creative businesses for the last six years, all of whom have turned their passion into a business from food & drink, travel, professional designer-makers and more.
Caroline launched Cheerleader PR one year ago to empower passionate business owners and entrepreneurs to become their own best cheerleader by promoting themselves with clarity and confidence. She helps them to get clear on their message and share it alongside their unique story and expertise. Caroline offers PR coaching, courses and consultancy and works with clients locally, nationally and internationally.

After a 30-year career as a corporate marketing copywriter and content strategist, Susan decided to pursue her dream and become a life coach. Assuming there was NO WAY the proven tactics she used for her B2B clients would work in the personal development market, she tossed her expertise out the window. Instead, she followed the {incomplete} advice of her online coaching mentors—with no results. After losing more than $60,000, she was ready to quit. Then she attended a digital marketing conference where the light bulb went on and she realized her BIG mistake. By going back to the tactics she had successfully used to help multi-million dollar companies (and her husband’s massage clinic) consistently grow, she began to see results—higher email open rates, more engagement, and sales! Now she spends her days teaching her students how to replicate the same success.

Andréa Jones is the social media strategist who helps coaches and experts go from stuck to strategic, passion-led powerhouses and visionary thought leaders with her simple approach to social media: “take one little step each day. Build your social media savvy over time.”