IAM1801 – Coach Helps Business Owners Achieve High Conversions Through Virtual Summit

Podcast Interview with Krista Miller

Why it was selected for “CBNation Architects”:

In this episode, Gresham Harkless Jr. interviews Krista Miller, the founder of Summit in a Box®, a company that helps businesses replace slow-growth and costly marketing strategies with a high-converting virtual summit that will multiply their revenue and lead to their biggest course, membership, or group program launch yet.

Krista shares her journey in entrepreneurship, including how she started her own business as a WordPress developer and eventually hosted her first virtual summit in 2018, which was a huge success. From there, she started teaching others through her courses and programs. She also discusses her highly-targeted positioning and engagement-based strategies that lead to higher-than-average conversion rates and making a difference through the summit in a way that creates ongoing benefits for months after the event wraps up.

Additionally, Krista shares practical tips and advice for entrepreneurs, including the importance of giving first and building relationships, and the use of daily planning pads to stay organized and focused.

Overall, the episode provides valuable insights and inspiration for entrepreneurs looking to host virtual summits and achieve high conversions for their businesses.

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Krista Miller Teaser 00:00

Are those things actually, do they matter? You're coming to me because you want to grow your audience. That means that the other things you're doing aren't growing your audience. So why are you doing them? So setting aside time to revisit what you're doing, whether it is business or personal that matters.

What are things you want to get rid of just to make the time you're spending on whatever it is more worthwhile and helping you live the life you want to live and run the business you want to run.

Intro 00:00

Do you want to learn effective ways to build relationships, generate sales, and grow your business from successful entrepreneurs, startups, and CEOs without listening to a long, long, long interview?

If so, you've come to the right place. Gresham Harkless values your time and is ready to share with you precisely the information. You're in search of.

This is the I AM CEO podcast.

Gresham Harkless 00:53

Hello. This is Gresh from the I AM CEO podcast and I appreciate you listening to this episode. If you've been listening this year, you know that we hit over 1600 episodes at the beginning of this year. We're doing something a little bit different where we are repurposing our favorite episodes around certain categories, topics, or as I like to call them, the business pillars that we think are going to be extremely impactful for CEOs, entrepreneurs, business owners, and what I like to call a CB nation architects who are looking to level up their organizations.

This month we are focused on the visibility game, a.k.a. Marketing, Advertising, PR, and Sales. I often say the name of the game is being found in these tools will help you to do that. We have heard the philosophical question; If the tree falls in the forest and no one is around, does it make a sound? If there's a really, really great product or service and no one knows about it, how great is it really? What impact does it ultimately make? This is where we will go into this month, looking at visibility, branding, marketing, public relations, sales being the lifeblood of businesses, building media companies, and so much more.

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This is probably one of the most exciting and probably the most excruciating topics, but we hope this month to demystify and maybe even vanquish the fear and help and arm you with the tools to be able to increase your visibility. So buckle up and sit back and enjoy this special episode of the I AM CEO podcast.

Hello. Hello. Hello. This is Gresh from the I AM CEO podcast. I have a very special guest on the show today. I have Krista Miller of Summit in a Box, Krista, excited to have you on the show.

Krista Miller 02:22

Thank you so much for having me. This is gonna be fun.

Gresham Harkless 02:25

Yes, absolutely. I think it's going to be fun indeed. Of course, before we jumped into the fun and all the awesome things that you're doing, I wanted to read a little bit more about Krista so you could hear about some of those awesome things.

At Summit in a Box, Krista helps you replace slow growth and costly marketing strategies with high-converting virtual summit that will multiply your revenue and lead to your biggest course membership or group program launch yet.

Her method incorporates highly targeted positioning and feel-good engagement-based strategies that lead to higher-than-average converging rates, true connections, and making a difference through your summit in a way that creates ongoing benefits for months after the event wraps up.

Krista again, excited to have you on the show. Are you ready to speak to the I AM CEO community?

Krista Miller 03:08


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Dave Bonachita - CBNation Writer

This is a post from a CBNation team member. CBNation is a Business to Business (B2B) Brand. We are focused on increasing the success rate. We create content and information focusing on increasing the visibility of and providing resources for CEOs, entrepreneurs and business owners. CBNation consists of blogs(CEOBlogNation.com), podcasts, (CEOPodcasts.com) and videos (CBNation.tv). CBNation is proudly powered by Blue16 Media.

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