IAM1848 – Founder Helps Her Clients on How to Strengthen Communications and Leadership

Why it was selected for “CBNation Architects”:

This episode of the IAMCEO Podcast features Marie Gettel-Gilmartin, the founder of Fertile Ground Communications. Marie is an experienced writer and marketing communications coach who enjoys connecting people and resources and solves seemingly impossible problems.

Her company offers a wide range of services, including guiding clients in discovering their unique qualities and helping them communicate these to the world, creating compelling websites that showcase company culture, implementing world-class sustainability and community engagement strategies, helping clients to position themselves as experts in their fields via ghostwriting, crafting communications aimed at boosting employee engagement, and coaching leaders and executives on strengthening their communications and leadership.

Marie also has two podcasts: “Finding Fertile Ground,” which features resilience stories from historically excluded populations, and “Companies that Care,” which highlights business leaders working to create a better world.

In her CEO story, Marie shares her journey of self-discovery and how, after 28 years in the corporate sector, she reinvented herself and started her company. She shares as her CEO hack, using Trello for making lists and Canva for creating social media images, brochures, and flyers. Her CEO nugget emphasizes the importance of valuing expertise and resisting hard selling in a B2B approach.

Finally, as per Marie, a CEO is someone who is able to start a company centered on their own values of compassion and respect and who inspires others to pursue their own dreams.

Marie Gettel-Gilmartin 00:00

That's my number one goal is to actually make communications really interesting and that the reader actually wants to read. I think that sets me apart. I'm highly creative and a great problem solver. I also have a high level of positive energy.

Intro 00:15

Do you want to learn effective ways to build relationships, generate sales, and grow your business from successful entrepreneurs, startups, and CEOs without listening to a long, long, long interview?

If so, you've come to the right place. Gresham Harkless values use your time and is ready to share with you precisely the information you're in search of.

This is the I AM CEO podcast.

Gresham Harkless :00:42

Hello. Hello. Hello. This is Gresh from the I AM CEO podcast and I appreciate you listening to this episode. If you've been listening this year, that we hit 1600 episodes at the beginning of this year. We're doing something a little bit different where we're repurposing our favorite episodes around certain categories, topics, or as I like to call them, business pillars that we think are going to be extremely impactful for CEOs, entrepreneurs, and business owners, or what I like to call the CB nation architects who are looking to level up their organizations.

This month, we are focusing on leadership, management and coaching. When we think of leadership management and coaching, we often think of doing all of the things, but often it's the person that's able to build up their team, that's able to cultivate a creative and innovative culture so that people can excel and actually be their own leaders. So that's why this month we're focusing on those three big topics because they make a huge impact on the organizations that we're part of.

Now, you'll hear some of those topics this month, of course, some really great perspectives on how people are even defining leadership, which I think is extremely exciting. So sit back and enjoy this special episode of the I AM CEO podcast.

Hello. Hello. Hello. This is Gresh from the I AM CEO podcast. I have a very special guest on the show today. I have Marie Gettel-Gilmartin of Fertile Ground Communications. Marie, it's great to have you on the show.

Marie Gettel-Gilmartin 02:03

Great to be here, Gresh. It's so great to actually put a voice to your name. I did a little bit of research on you and I see that you are a fellow English major and communicator with a background in the environmental industry like me. So that's very cool.

Gresham Harkless 02:18

Yes, absolutely. That's what I love most about, having fellow podcasters on the show is you get that opportunity to realize that we're a lot more alike than we are different and get that opportunity to hear those stories, hear what passions people have, is phenomenal. So I appreciate you so much and taking some time out and being on the show. Before we jumped into the interview, I want to read a little bit more about Marie so you can hear about all the awesome things that she's doing.

Marie is the founder of Fertile Ground Communications, and she is a writer and marketing communications coach who loves to connect people and resources or solve seemingly impossible problems. She guides clients in discovering what makes them special and helps them share what that is with the world. She has two podcasts. Finding Fertile Ground features grit and resilient stories from historically excluded populations and companies that care highlight business leaders who are working to create a better world for all.

Marie helps clients communicate about pressing issues, creates compelling websites that showcase company culture, implements world-class sustainability and community engagement strategies, those rights for her clients to position them as experts in their field communications that boosts employee engagement and coaches, leaders and executives on how to strengthen communications and leadership. Then she helps win work by writing compelling, unbeatable proposals and award applications. Finally, she coordinates authors and reviewers to produce documents in one voice.

Marie, super excited to have you on the show, hear about all the awesome things you're doing. Are you ready to speak to the I AM CEO community?

Marie Gettel-Gilmartin 03:43

I am.