IAM1106- Innovator Establishes Best Practices in Preventing Chronic Illnesses

Podcast Interview with Karl Ronn

Karl Ronn spent nearly 30 years with Procter & Gamble, winding up as vice president of R&D and general manager of new business/healthcare, where he was responsible for developing P&G’s capability to deliver disruptive innovations. Karl developed new markets for household-name cleaning products like Febreze, Swiffer and Mr. Clean Magic Eraser, as well as personal care products like Old Spice and Secret. Since leaving P&G in 2010, Karl has founded multiple startups and consulted with Fortune 500 companies wanting to create billion-dollar growth engines. Karl has also sat on the advisory board for the Johns Hopkins School of Public Health for the last 15 years. He leverages his expertise in consumer marketing, demand creation and behavioural change, most recently to establish best practices in preventing chronic illnesses like diabetes.

  • CEO Hack: Working with The Innovator's Dilemma author – Clayton Christensen
  • CEO Nugget: (i) Focus on finding a very big problem (ii) Keep learning
  • CEO Defined: Helping make other people better



Karl's handle: @kpronn
First Mile Care handle: @first_mile_care

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