IAM854- Coach Helps Create New Possibilities

Keina Newell works with professional women and solopreneurs to create new possibilities with their money so they can save more, pay off debt, and stress less about money. She is passionate about her work and finds no greater satisfaction than helping her clients start approaching the way they manage their money with joy because they’ve learned to feel possibility where they once felt shame, guilt, overwhelm, and anxiety.

When she is not coaching, Keina is spending quality time with friends and family and encouraging herself to go to workout! To learn more about Keina head over to Wealth Over Now and explore her tips to manage your money well.

• CEO Hack: Hiring a business coach
• CEO Nugget: Remind yourself that this is the journey, monitor the progress, and appreciate what you've done
• CEO Defined: Owning the space you have and not shying away from the things that seem hard

Website: http://www.wealthovernow.com/

Instagram: www.instagram.com/wealthovernow
Podcast: https://anchor.fm/wealth-over-now

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Transcription

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00:02 – Intro

Do you want to learn effective ways to build relationships, generate sales, and grow your business from successful entrepreneurs, startups, and CEOs without listening to a long, long, long interview? If so, you've come to the right place. Gresham Harkless values your time and is ready to share with you precisely the information you're in search of. This is the I AM CEO Podcast.

00:30 – Gresham Harkless

Hello. Hello. Hello. This is Gresh from the I AM CEO podcast and I have a very special guest on the show today. I have KeinaNewell of Wealth Over Now. Keina, it's awesome to have you on the show.

00:38 – Keina Newell

Hi, thank you for having me.

00:40 – Gresham Harkless

No problem, super excited to have you on. Before we jump in, I wanted to read a little bit more about Keina so you can hear about all the awesome things that she's doing. And Kina works with professional women and solopreneurs to create new possibilities with their money so they can save more, pay off debt, and stress less about money. She's passionate about her work and finds no greater satisfaction than helping her clients start approaching the way they manage their money with joy because they've learned to feel possibility where they once felt shame, guilt, overwhelm, or anxiety.

When she is not coaching, Keina is spending quality time with friendly friends, family, and friends, encouraging herself to go work out, to learn more about Keina head over to Wealth Over Now and explore her tips to manage your money. Well Keina, are you ready to speak to the I AM CEO community?

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01:22 – Keina Newell

I am.

01:23 – Gresham Harkless

Awesome. Awesome. Awesome. Well, to kind of get everything started I want to rewind the clock a little bit here a little bit more on how you guys started. Could you take us through your CEO story? We'll let you get started with it, Miss.

01:33 – Keina Newell

Of course. So I feel like the origination of it comes from graduating college and having a mountain of student loan debt. And I was making $30,000 a year, but I had like $75,000 worth of student loan debt. And anybody who's listening, you can do the math, that sounds really overwhelming. And so I started having money dates with myself. Because, you know, being 20, what 22 graduating from college, you're thinking about, oh, I want to own a home. People tell me I'm supposed to save, but I don't know how I'm supposed to do all of this because I'm not making a lot of money. So I had to get serious with my finances. I talked about money with all of my friends as well.

2 years ago, I came to a point where I was asking myself, like, if I could do anything that I wanted to do, what would I want to do? And I love talking about money. I enjoy helping people budget. I've helped my friends get their finances in order. And so I became a financial coach and it also aligned with before I started my business, I was an educator. And so the thing that I loved within education was coaching. I was a vice principal, also a math teacher, and so being able to see like transformation with adults whenever I was coaching them as a classroom teacher or even just like basically coaching students as well in the classroom to like to see something within themselves that they couldn't see was something that I enjoyed.

And so now I feel like I get to do that every day but in a different capacity. And that's working with a number of different professional women and solopreneurs to help them see how can you get unstuck and change your relationship with money.

03:06 – Gresham Harkless:

Nice. I absolutely love that. And so you definitely could have got my square root of pi question then I was going to ask and throw in there as a math teacher. It sounds like too. Oh, No, I'm just joking. But I think it's so phenomenal because I think, and correct me if I'm wrong, I'm sure you know better than anyone that especially around money, sometimes there's no conversation at all around it. And sometimes people just put it on the back burner, don't look at what the number is that they have to pay off if it's debt, or whatever that might be. And I think being able to, for one, look at it and figure out exactly how to plan around it. But it sounds like there are so many other things that are involved with it, that people sometimes don't deal with as well.

03:47 – Keina Newell

Well, I think it's just, I think the thing that we have to deal with first is normalizing the money conversation. And I think you can deal with that on a personal level first because there is just so much shame and guilt. And I tell clients all the time, like, it's okay, you're starting now. And I feel like money is one of those things that we're not really taught about. You just kind of learn through osmosis. And even if you had parents that talked about money in your home, doesn't mean you're going to be great at managing finances. And on the flip side of that, if you don't have parents that don't talk about money at home, it doesn't mean you're going to be great or bad with finances. It's just like where it's, it's something that we're supposed to be good at, but no one's talking about.

04:28 – Gresham Harkless

Yeah, absolutely. And that's why I love you know, the work that you do, because you're bringing that conversation light and the tools that kind of help people as well too. So I know I touched on it a little bit when I I read your bio, could you take us through a little bit more on how you work with your clients and what exactly that process looks like?

04:42 – Keina Newell

Yeah, so for all of my clients, I have a one-month intensive, whether it's a solopreneur or someone who wants to work on their personal finances. But I like to start and I tell people all the time that your personal finance journey should be personal. And I think there's a lot of information out there by financial gurus, if you will, where it's like just, you know, you can't, you need to save a thousand dollars and then you need to throw all of your money towards debt. And a lot of people feel very deprived of that way of thinking. And so with my clients, I always start with a values and goals-based approach. And so we dive into what their financial values are, what are your financial goals?

I know that financial goals piece sounds scary to a lot of people because I encounter people who tell me, I don't know if I have goals, and I don't think we have to make goals complicated. And so we try to simplify that. And then after we identify whatever your goals are and your values are, then we actually align that with how you want to spend your money. So I walk clients through creating a spending plan, which also we could call a budget, But I use the term spending plan because I think it creates a space for clients to be curious about how I actually plan to spend my money and then from there I'm teaching my clients in that one month intensive how to use their spending plan as a tool.

And so that means that like we are in conversation with your bank account and your money from week to week and it's not just the thing where like I've made a pretty spreadsheet somewhere and you put it you know on a Google Drive folder an Excel sheet or on a piece of paper and you never look at it again or moving clients away from what I call bank account budgeting, where you look at your bank account, and then you go and spend because you see money in your bank account, and you've paid all your bills, so you've given yourself permission to do those things, but you haven't actually thought about the things that you could be preparing for that are coming in the next month or in this next 6 months to a year.

06:34 – Gresham Harkless

Nice, I absolutely love that. And it kind of sounds like you're putting, you're helping people to put a lot more strategy around what they're doing. And as you said, if sometimes you just look into your bank account and you see that you have this number, you forget about those goals and those aspirations and things you want to have you know 05:10 years or whatever you know down the line and it allows you to be I don't know if I want to say more disciplined or if you would say that but just kind of understanding how you're getting to where you're going and where you are along that process because I think sometimes we're just not aware of exactly where we are and what we need to do to get there.

07:06 – Keina Newell

Yeah, and I think we make it, I think people make it a lot more complicated because even you're talking about goals in 5 to 10 years and I'm like, how about we just talk about this year, right? And something that I know catches people off guard, whether it may be my Costco membership, oh yeah, or my Amazon Prime membership, or like your auto registration like those aren't unexpected expenses. They may be irregular or annual expenses, but we can actually plan to prepare for those. And I like running things that I talk to people all the time. I'm like, Christmas is not an emergency expense guys. It comes on the same day every single year. And you can create a plan for how you want to prepare for that.

Like I feel like from November to December, it's just the holiday season and people spend a lot of money. And I encourage all of my clients. We think about how much money we actually want to spend and how we prepare for that. So if you want to spend, you know, $2,400 during the holidays, well, let's set aside $200 every single month. And so now when you get to November, you're not looking at like your paycheck and like, dang, I don't have any money until my next paycheck, because I have to pay for all these things. Or you're not paying for like your holiday season in January or February of the next year. So it's all about, I try to steer away from this word discipline because I also think that sounds really restrictive. And I'm like, it's not about having more discipline, it's just the fact you need a plan.

08:27 – Gresham Harkless

Right. Yeah, and I always felt like, you know, kind of what you spoke to, or just kind of habits and different things that we do. And sometimes we're not even aware of the habits that we have, but kind of that awareness allows us to be able to kind of, I guess, take the ship where we want it to be.

08:43 – Keina Newell:

Yeah, awareness, I think is the number one shift that my clients get first from working with me. And when you have, once you have the awareness, now we can shift to actually help you reach whatever that financial goal is, whether it's, you know, solopreneurs, it's like, I want to be able to pay myself. I want to have like a carefree tax season. And so when you have this awareness, now we can start to align your money in that way so that that way you can get those things that you desire. And I would say, on the flip side, it's the same thing for personal finances. You realize, Oh, wow, I didn't realize I was spending 2, $300 a week on Uber Eats. And that's crazy to me. Like I actually don't want to be putting my money in that out in that way. And so now you can shift and actually adjust those habits and be more intentional about where you desire your money to go.

09:35 – Gresham Harkless

Nice. And so I guess your ability to be able to kind of obviously see that and communicate that and help people to not, you know, feel those, that shame, guilt, and overwhelm and anxiety. Do you feel that that is what I would call your secret sauce, the thing you feel kind of sets you apart and makes you unique?

09:50 – Keina Newell

I would definitely say that because I think people can just like, I've had clients reflect back to me that our first session kind of felt like financial therapy. And so being able to hold a space for a client to talk about something that they're like, I don't even talk about this with my therapist, I'm in therapy, therapy keynote, you know, or, or like, this is something that I've battled with for years. And even in a matter of, you know, our first call, I just feel like I'm gonna be able to sleep better tonight. And it's not even about needing to be like one of the people you may see on social media where they're holding up a letter board that's like, I paid off $200,000 worth of debt. That's, why I always want my clients to know that it's those results you can achieve, but you don't have to compare yourself to others because you can have your own journey.

10:42 – Gresham Harkless

Awesome. Awesome. Awesome. So I wanted to switch gears a little bit, And I wanted to ask you for what I call a CEO hack. So this could be like an Apple book or habit that you have, but what's something that makes you more effective and efficient?

10:54 – Keina Newell

I would say hiring a business coach has been the thing that actually makes me more effective. And I think that's because I've been able to have someone hold the space for me to develop in the way that I desire to serve my clients, but then also in the way that I desire to show up for my business. And I think it just felt like personal development, which in our lives, at least for myself after college and a few years out of college, I felt like you don't necessarily, you don't work on yourself in the same way. Like I felt like in college, I was still a little kid that was like gonna be a firefighter, a ballerina, and a doctor all at the same time. And so having that business coach has just allowed me to be very reflective on what I want to be true. It's allowed me to work on like my mindset. So all of those things that I think help me show up better for my business, but also for my clients.

11:52 – Gresham Harkless

Yeah, absolutely. I always kind of reference the 7 Habits of Highly Effective People. And one of those is sharpening the saw. And it's so important, as you said, to have that space in order to do that, to have that opportunity. And as you said, you know, sometimes after school, we often, you know, aren't really kind of sharpening the saw as much as we could be. So it's great to be able to have that person or those people or that community, I guess, even to kind of turn to be able to make that happen.

12:16 – Keina Newell:

Definitely.

12:18 – Gresham Harkless:

So I wanted to ask you now for what I call a CEO nugget. So this could be like a word of wisdom or a piece of advice. It might be something you would tell a client or if you have to do a time machine you might tell your younger business self.

12:28 – Keina Newell:

I think something that I would tell a client it's about progress and not perfection which I think I can tell myself as well.

12:36 – Gresham Harkless

Tell me too.

12:37 – Keina Newell

And just realizing, right, like every day that you show up, you get to make a choice. And I would tell myself that like there, I mean this and entrepreneurship, there's so many different ebbs and flows, there's no like linear way to get from point A to point B. And so there's a roller coaster of emotions there. So I have to like to remind myself that like, this is a journey. But then also, I remind my clients about all the time, whether it be, oh my goodness, like I just went on a shopping spree because I was doing like emotional spending like came in and just like got me in this moment. And so being able to tell them like, okay, well, What tools do you have that maybe you didn't have a week ago or a month ago? What progress have you made? And how do we move? How do we learn from this moment instead of like letting it be something that defines us in a negative way?

13:26 – Gresham Harkless

Yeah, that's absolutely powerful. And it's so funny, I have like a theme every year but I feel like with everything that happened, I often say, kind of giving yourself grace because often we can beat ourselves up more than anybody else. And as you said, like understanding that whether it's finances or entrepreneurship or any aspect, sometimes it can be like a roller coaster ride. So we often won't look at the things and the progress that we've had and progress that we've made, we'll just look at where we wanna be or we'll be busy looking at somebody else's race and what they're doing. And we forget about being kind and being appreciative of ourselves and what we've done.

14:00 – Keina Newell

Definitely

14:02 – Gresham Harkless

Awesome, so now I wanted to ask you my absolute favorite question, which is the definition of what it means to be a CEO. And we're hoping to have a different quote, unquote CEOs on this show, so Kina, what does being a CEO mean to you?

14:11 – Keina Newell

For me, I think it's like owning, it's owning this new space in the world that I have and not shying away from the things that seem hard because like this I am building something that is bigger than myself and I want to fully embrace that and acknowledge that like this thing has not happened because of happenstance, but my business is here because I'm, you know, feeding it.

14:37 – Gresham Harkless

I love that perspective. I love that definition.

14:39 – Keina Newell

Thank you.

14:40 – Gresham Harkless

Very, very welcome. And what I wanted to do is pass you the mic, so to speak, just to see if there's anything additional you can let our readers and listeners know and of course, how best they can get ahold of you and find out about all the awesome things that you're working on.

14:51 – Keina Newell

Yeah, I would say if there are any listeners I'm sure there are plenty of you that you're looking to change your relationship with money. One of the things I love is to encourage people to have money conversations. And I recently started interviewing my own clients to have candid money conversations with them. So I started a series called, Wealth Over Now Money Files. So wherever you listen to podcasts, you can listen to me talking to my clients about the successes that they've had in working with me and my one monthly intensive Some of them have worked with me for over a year But I created that series because I wanted other people to be able to hear like I'm not alone.

Especially because a lot of the people that I work with are very type A individuals, but finances are like the one thing that they're like, I don't know why I can't figure this out because I have multiple degrees and this just shouldn't be happening to me. So that's available to you and then if you are looking to connect with me, and learn more about my services, you can go over to my website at wealthovernow.com.

15:50 – Gresham Harkless

Awesome. Awesome. Awesome. Okina, we will definitely have the links and information in the show notes just so that everybody can follow up with you, but I appreciate you. We'll also have a link to the podcast so that everybody can listen because just as you said, I think so many times when you're going through any frustration or difficulty, you often feel like you're by yourself. So I appreciate you obviously for the work you do with the podcast as you put out and all the information because it helps not only people feel and know that they're not alone, but also be armed with the tools to be able to be successful and get to their goals and aspirations that they have. So truly appreciate your time, truly appreciate you for the work that you do, and I hope you have a great rest of the day.

16:22 – Outro

Thank you for listening to the I AM CEO Podcast powered by Blue 16 Media. Tune in next time and visit us at iamceo.co I AM CEO is not just a phrase, it's a community. Be sure to follow us on social media and subscribe to our podcast on iTunes Google Play and everywhere you listen to podcasts, SUBSCRIBE, and leave us a five-star rating grab CEO gear at www.ceogear.co. This has been the I AM CEO Podcast with Gresham Harkless. Thank you for listening.

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