Melanie McMurrain has a unique insight into the mindset triggers and needs of an audience—while understanding the techy details and limitations of ESPs and CRM databases. As a former teacher turned digital marketer, Melanie holds a Bachelor’s degree in Psychology and a Master’s degree in Instructional Technology. Over the last five years, she’s put these skills to good use in the trenches of the online business world, designing and managing multiple seven-figure launches on behalf of countless entrepreneurs, authors, course creators, teachers and thought leaders, a former professional Arena League football player and one of the original sharks from the first season of Shark Tank.
- CEO Hack: Having the right team
- CEO Nugget: Be open to learning, build relationships and stay relevant by showing up for people
- CEO Defined: Freedom