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IAM1839 – Founder Educates People to Develop Themselves Beyond Their Products

Podcast interview with Sarita Pittman

Why it was selected for “CBNation Architects”:

This episode on I AM CEO Podcasts features Sarita Pittman, also known as The Lady Wealth Builder, and the founder of Atiras International. Sarita is passionate about helping others succeed and develop themselves beyond their products. She brings high energy to her delivery and aims to eliminate fear and anxiety in order to elevate the mindsets and success of her audience.

With almost two decades of experience in the health and beauty industry, Sarita has had the opportunity to connect with top-level leaders, visionaries, and trailblazers. She is dedicated to seeing others win with what they have.

During the episode, Sarita shares her CEO hack of auditing her strategy every 90 days, emphasizing the importance of reviewing and adjusting one's approach regularly. Her CEO nugget of wisdom advises individuals to do what they can with what they have and to win on their own level.

In terms of how she defines being a CEO, Sarita expresses that the buck stops with you and it is your ultimate responsibility.

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Sarita Pittman Teaser 00:00

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You have to understand how to really be the person that person needs you to be. And if we aren't careful, we'll lose ourselves. So, the psychology of coaching and the psychology of business and the psychology of entrepreneurship is a totally, totally different vein of just being a business owner.

Intro 00:18

Do you want to learn effective ways to build relationships, generate sales and grow your business from successful entrepreneurs, startups, and CEOs, without listening to a long, long, long interview?

If so you've come to the right place, Gresham Harkless values your time and is ready to share with you precisely the information you're in search of.

This is the I AM CEO podcast.

Gresham Harkless 00:42

Hello. Hello. Hello. This is Gresh from the I AM CEO podcast and I appreciate you listening to this episode. If you've been listening this year, you know that we've hit 1600 episodes at the beginning of this year. We're doing something a little bit different where we're repurposing our favorite episodes around certain categories, topics, or as I like to call them, business pillars that we think are going to be extremely impactful for CEOs, entrepreneurs, and business owners, just like you, what I like to call the CB nation architects who are looking to level up their organizations.

This month, we are focusing on CEO Hacks and CEO Nuggets. This is by far one of my favorite questions I asked on the show. In other words, I asked, what are the apps, books, and habits that make you more effective and efficient? Those were the CEO hacks. And then I asked for a word of wisdom or a piece of advice or something that you might tell your younger business self if you were to hop into a time machine and those were the CEO nuggets. That's what we'll focus on this month and some of the top ones that can instantly impact your business.

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I love all the questions, but with every episode, I thought I would walk away with something I could look at and implement right there to save the precious resources, time and money. Or I would also learn about the advice, tips and tidbits or tools of the trade on how to level up our organization. So you'll hear some of these this month. So sit back and enjoy this special episode of the I am CEO podcast.

Hello. Hello. Hello. This is Gresh from the I AM CEO podcast, and I have a very special guest on the show today. I have Sarita Pittman of Atiras International. Sarita, it's awesome to have you on the show.

Sarita Pittman 02:17

Thank you so much for having me. What an honor.

Gresham Harkless :02:19

Definitely. I'm honored as well. I wanted to read a little bit more about Sarita so you can hear about all the awesome things that she's doing.

Sarita Pittman, is known as the Lady Wealth Builder and the founder of Atiras International. Sarita has a passion for seeing others win with what they have. Her highly energetic delivery eliminates the fear and anxiety of next leveling the mindsets and success of her audience.

Being in the health and beauty industry for nearly two decades has afforded her the opportunity to connect with high-level leaders, visionaries, and trailblazers.

Sarita, are you ready to speak to the I AM CEO community?

Sarita Pittman 02:51

I am absolutely. I'm more than ready. Thank you.

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Dave Bonachita - CBNation Writer

This is a post from a CBNation team member. CBNation is a Business to Business (B2B) Brand. We are focused on increasing the success rate. We create content and information focusing on increasing the visibility of and providing resources for CEOs, entrepreneurs and business owners. CBNation consists of blogs(, podcasts, ( and videos ( CBNation is proudly powered by Blue16 Media.

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