IAM2065 – Consultant, AR Man and Journalist Helps Support Heavy Metal Artists

In this episode, we have Matt Bacon, the founder of Dropout Media, a company dedicated to providing marketing tools tailored for musicians.

Matt shares his journey from starting a blog at 14 to becoming a consultant, A&R man, and journalist in the heavy metal world.

He emphasizes the importance of understanding and marketing for musicians, his personal strategy of working intensively, and the significance of quick response times in business success.

Matt also touches on daily habits that contribute to his effectiveness, including meditation and reading. Furthermore, he gives insights into building relationships in the industry and the importance of being present and grateful.

The discussion provides valuable lessons for entrepreneurs, especially in the music industry, on building a business by combining passion with a strong work ethic.

Website: www.dropoutmedia.net

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Transcription:

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Matt Bacon Teaser 00:00

And what I did was I built, I've built, and I'm building tools that sort of are just like marketing tools you'd see for any other small business, but they're catered to musicians. So it's like here, we're going to build out a marketing plan, but it's going to make sense for musicians.

Although I enjoy some of that stuff and I like to work on that on the side. It's just giving musicians a clear way to market themselves beyond getting a bunch of reviews.

Intro 00:20

Do you want to learn effective ways to build relationships, generate sales, and grow your business from successful entrepreneurs, startups, and CEOs without listening to a long, long, long interview? If so, you've come to the right place. Gresham Harkness values your time and is ready to share with you precisely the information you're in search of.

This is the I Am CEO Podcast.

Gresham Harkless 00:48

Hello. Hello. Hello. This is Gresh from the I Am CEO podcast, and I have a very special guest on the show today. I have Matt Bacon of Dropout Media. Matt, it is awesome to have you on the show.

Matt Bacon 00:58

Thank you so much for having me here. This is pretty great.

Gresham Harkless 01:00

Awesome. Awesome. Awesome. But what I wanted to do was read a little bit more about Matt so you can learn a little bit more about him and all the awesome things that he's doing.

Matt Bacon is a consultant and A&R man and journalist specializing in the world of heavy metal. Having worked with everyone from glam rock icon Phil Collin of Death Leopard to black metal titans enslaved by way of legendary Thrasher's exhorter as well as labels including Prophecy Productions and Ripple Music, he has dedicated his life to helping young bands develop.

Having started his own blog at the age of 14, he views his career in artist development as a hobby that got out of hand. In 2015, he formed Dropout Media in order to better support the artists he loves. We sit here now years later with countless tours booked, records released, and deals signed, and he's loving every minute of it.

Matt, are you ready to speak to the I Am CEO community?

Matt Bacon 01:52

Presumably.