IAM549- Life Coach Helps High-achieving Women Get Unstuck

Brittany is a firehouse of passion who is devoted to helping high-achieving women get unstuck and hit their biggest goals in record time. Brittany shares her beliefs in the massive power of deliberate decision-making even in the smallest details of each day. She finds joy in helping busy women regain ownership of their lives by infusing each day with snack-sized planning practices and journaling snippets that connect the dots to fulfillment.

• CEO Hack: My habit of moving
• CEO Nugget: 1) Move/execute 2) Don't be afraid of the mistakes
• CEO Defined: Being transparent and using that to lead people to the next level

Website: https://theintentionalmindset.com/

Instagram: https://www.instagram.com/brittanysherell/

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Transcription:

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Intro 0:02

Do you want to learn effective ways to build relationships, generate sales, and grow your business from successful entrepreneurs, startups, and CEOs without listening to a long, long, long interview? If so, you've come to the right place. Gresham Harkless values your time and is ready to share with you precisely the information you're in search of. This is the I AM CEO Podcast.

Gresham Harkless 0:29

Hello, this is Gresh from the I AM CEO podcast and I have a very special guest on the show today. I have Brittany Sherell of the intentionalmindset.com. Brittany, it's awesome to have you on the show.

Brittany Sherell 0:39

Thank you for having me. Glad to be here.

Gresham Harkless 0:41

Yeah, super excited to have you on, and what I want to do is just read a little bit more about Brittany so you can hear about all the awesome things that she's doing. Brittany is a firehouse of passion who is devoted to helping high-achieving women get unstuck and hit their biggest goals in record time. Brittany shares her beliefs in the massive power of deliberate decision-making even in the smallest details of each day. She finds joy in helping busy women regain ownership of their lives by infusing each day with snack-sized planning practices and journaling snippets that connect the dots to fulfillment. Brittany, are you ready to speak to the I AM CEO Community?

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Brittany Sherell 1:13

Yes, let's do this.

Gresham Harkless 1:14

Let's do it. So to kick everything off, I wanted to hear a little bit more about what I call your CEO story, what led you to get started with the business?

Brittany Sherell 1:24

My story is really based on fulfilling a need that I needed. I didn't feel like I had access to it leading up to my 29th birthday. I found myself in a dark place. Honestly, it was just this extreme sense of unrest and anxiety surrounding the fact that I was entering my last year in my 20s. I think it was the midlife crisis thing, but no one talks about when it happens earlier in life. It was this thing, where even though I had numerous accomplishments, I had done a lot of great things gotten degrees, and had great jobs and stuff. But there was still something missing, I was just really disturbed by the things that I felt like still were lifted and done.

Some of those things, I was like, well, girl, you're not even gonna be able to get this done. By the time you turn 30, even if you start now, I had to learn how to give myself grace. But also, just in an attempt to make the most of my time, I realized it would require me to be super intentional about every single decision I made. Because I was determined to help other high achievers overcome those moments of feeling stuck, I found the intentional mindset because a lot of people count high achievers out, they think we don't get stuck. We don't hit roadblocks, where we just feel like we're not doing enough and that's so untrue.

Gresham Harkless 3:02

Yeah, absolutely. Well, I appreciate you for sharing it, sharing that with us. I think I usually always say this is darkest before dawn. A lot of times we have those difficult periods, I think a lot of times they kind of push us into those directions. It's great to hear that you've been able to break through and not just break through yourself, but help so many others be able to do that as well as high achievers.

Brittany Sherell 3:22

Right.

Gresham Harkless 3:23

Yeah, absolutely. I know you kind of touched on it a little bit. But I know you talked about the details and the different things that we sometimes overlook. Can you take us through the Intentional Mindset, exactly what it is the site everything you're doing, and how you work with clients?

Brittany Sherell 3:38

My whole purpose is to help high achievers get unstuck, find fulfillment, and really achieve big goals in life and business. I do that through offering coaching. I also have a podcast, the Britain Sherelle podcast and that's specifically for high-achieving women, where I provide snack size and inspiration to help motivate high-achieving women in 10 minutes or less. I just find, I try to meet people where they are because like I said before when you have high performers, a lot of times, they don't even identify themselves as having an issue with fulfilment.

A lot of times they think there's something wrong when they're chasing success after success. They hit this place where success and satisfaction don't align. That is what I focus on helping people find how to align the things that they do with grace and with ease and combine it with meaningful work so that you can feel that missing link.

Gresham Harkless 4:51

Yeah, that makes so much sense. I'm glad that you brought that forward because I think a lot of times, as you said, as a high achiever a lot of times you're still succeeding will you continue to hit goals and go after a goal? When sometimes you reach that goal, or maybe even you haven't reached the goals, but it still doesn't quench that thirst, so to speak. You have to figure out how to why recalibrate, and how do I change. How do I switch, and get whatever I need to do so that things start to become more fulfilling? I think that's something that's often overlooked and undervalued sometimes.

Brittany Sherell 5:20

Yes. Then a lot of times you feel this social responsibility for the people closest to you because a lot of them are looking at you. Like, oh, he or she has it all together, like they are doing their thing and honestly, you just feel like a public success and a private failure.

Gresham Harkless 5:38

Hmm, that's deep in. Yeah, and I think that, and I don't know, if you find this with people you work with, and also your podcast listeners that you don't have a place to turn to. Because as you said, you have all these people that are depending on you, they see you, as walking on water, being able to do no wrong, when in reality, there are some things that you want to work on, and you don't necessarily have anywhere to lean on our community kind of build and talk to.

Brittany Sherell 6:04

Exactly.

Gresham Harkless 6:06

That makes so much sense. So I appreciate you for doing that and actually building that and having that in your podcast, of course, in that bite-size format, as well. So I wanted to ask you now for what I call your secret sauce, and your secret sauce could be for you personally, or for your business, or your podcast, what do you feel kind of sets you apart and makes you unique?

Brittany Sherell 6:26

For me, the way my platform is set up, everything is a snake's eyes. I think a lot of times we have access to a lot of resources and information. But a lot of those platforms don't take into account the fact that people who are high performers typically are short on time, we have to be super intentional about how we spend our time. I don't feel like we should have to sacrifice our access to those things and be able to take advantage of them for the sake of time. So I focus on providing value to people in snack-sized bites.

Gresham Harkless 7:04

Yeah, that makes so much sense. I definitely had to have the same philosophy here where we try to get through as much information in a shorter period of time as possible, because as you said knowing your audience, understanding those higher achievers that are on the go, always doing so many things. A lot of times because of the content, you sometimes feel like you have to change yourself as a high achiever to be able to fit into those formats. But I'm glad that you've been able to create stuff that is that bite-size, that snack-size format, so you can get all that information as quickly as possible.

Brittany Sherell 7:31

Yes, we have to keep in mind, as I said before just meeting people where they are, and being in tune with what their life looks like on a daily basis, and how we can fit into that.

Gresham Harkless 7:44

Absolutely, that makes so much sense. So I wanted to switch gears a little bit and I want to ask you for what I call a CEO hack. So this could be like an app or book or habit that you have but what's something that makes you more effective and efficient?

Brittany Sherell 7:56

I think my habit of moving is what makes me a lot more efficient. One of the things that people tend to do is just take too much time to make a commitment and you lose out on valuable time. I always tell people time is the one form of currency, we're all forced to spend, but we have no way to earn it back. So when you really pay attention to the value in that you understand that taking fast action propels you in a way that sets you apart from other people. Because a lot of times we want to sit and mull over the details of certain things that we're going to take on but the thing is if it is in alignment with what you're trying to do, now I'm not saying, don't pay attention to the details in the contract or whatever.

But what I mean is, sometimes we talk ourselves out, we say we're trying to get clear on the details, of a certain opportunity. But the truth is, we're just giving ourselves time to talk ourselves out of taking advantage of a great opportunity. You have to be very careful about that and just move like execute that is so crucial. Don't sit on your ideas. Don't sit on the things that you feel called to do just move.

Gresham Harkless 9:23

Truly appreciate that hack. Now I want to ask you for what I call a CEO nugget. This could be like a word of wisdom or a piece of advice. Or if you can happen to a time machine what would you tell your younger business self?

Brittany Sherell 9:35

Move. I would tell myself to move and when I say move I'm referring to execute. Because a lot of times we wait, we try to wait for this moment where fear is no longer present. The truth is, you want to befriend fear. You want to become the friend of fear. Fear lets you know I'm moving forward here. Let's know I'm stretching my fear. What I've learned to do now is welcome fear into the room, but I'm making it clear to fear, you're not running this, you said over in the back corner. But I want to you're there so that I know that I'm actually progressing and moving forward.

Fear held me back for so long because like I said, I was listening to those outside voices about what I should and shouldn't be doing in terms of taking the safe route. Some of us are just called to do more than safe. So I would say, just move on with your vision, move, and don't be afraid of mistakes because mistakes do not equate to failure.

Gresham Harkless 10:42 

Absolutely. It's definitely part of the process and yeah, definitely I love that I love the idea of befriending fear, as you said, and using it as a marker. I think a lot of times when you have that fear, it means you're getting out of your comfort zone so you are progressing. I think we should use that as something where it is in the room, as you said, we're making sure that you're the maestro, you're the person that's controlling that fear, you're the person that's making sure you're managing it rather than the person that's ad hoc or doesn't have control over that.

Brittany Sherell 11:10

Right. I mean, it's a process, it's not like, he's just gonna wake up and say, Hey, fear you no longer. But again, you just have to be intentional about it. Being intentional about something just means keeping it at the forefront of your awareness. So that means you need to journal every time you feel fear and figure out what's triggering it, when does it happen? Is there a pattern, then that's what you do. But it's all about figuring out how to keep it at the forefront of your awareness and making decisions based on it.

Gresham Harkless 11:42

Absolutely, I love that and the self-awareness as well, too, and journaling and writing down and figuring out exactly when it's coming up as well. Because sometimes we can forget or not pay attention to what's triggering that. I definitely appreciate that nugget. Now I wanted to ask you my absolute favorite question, which is the definition of what it means to be a CEO and we're hoping to have different quote unquote CEOs on this show. So Brittany, what has being a CEO meant to you?

Brittany Sherell 12:05

So being a CEO means getting in the trenches and leading the way. It's not about being removed from it all. It's really about being transparent in your experiences and using that to help lead other people to the next level. Being okay, if they even surpass your level, which is something a lot of people don't talk about. It's okay to lead other people and then they surpass your level.

Gresham Harkless 12:36

Absolutely. I think that's to me a true sign of leadership, where especially because I think we all have our zones of genius and are gifts, that are callings, as you said as well, too. I think a lot of times, if our calling is something other than somebody else's, and we're helping them to reach their higher level, or to get even further than quote-unquote, we have been, I think that is, maybe something we should accept, and we should celebrate as well, too, is that we're also leading people to make an even bigger change, and we've been able to make.

Brittany Sherell 13:03

Right, and I found that even when I'm coaching people, like one time I was working with a client, and she was managing a billion-dollar account, that may be something I've never experienced. I'm not saying that I won't, but at this point, that's not anything I'm doing that's beyond the level that I'm currently at. I'm okay with that because we are all able to add value to each other. When we learn the importance of having relationships that have reciprocal value, we all thrive, because it's not about if you give me $1, I gotta give you $1 back, but it's about an equal exchange of value. You may not be able to give me $1 back, but you may be able to give me some nugget about how to save money on my back end and so if we are also intentional about the relationships, we choose to entertain and nurture, that will elevate us in ways that a lot of other resources just can't.

Gresham Harkless 14:10

Yeah, that makes so much sense. I love that just because a lot of times like you said, if you give somebody $1, you'd want $1 back, but a lot of times that energy or whatever you give out doesn't necessarily manifest itself in the same way that you push, pulled it out, or push it out yourself, because we all have different gifts and communicate and give in different ways. So being aware of that as well, too, that it may not come back in the exact same way or even from that matter from the same person is something that is definitely important to understand.

I definitely appreciate that definition and that perspective as well and of course, I appreciate your time even more. So what I wanted to do is pass you the mic so to speak, just to see if there's anything additional you want to let our readers and listeners know and then of course how best they can get ahold of you. Subscribe to your podcast, and find out about all the awesome things you're working on.

Brittany Sherell 14:55

I just want to encourage each and everyone to follow what it is that brings meaning, follow whatever brings meaningful impact into your life. So if it's not about impact, you're going to burn out. If it's not about impact, you're going to lose steam, you're gonna get stuck. So shift your mindset from income to impact, and the income will follow. But when you are impacting lives, like I was just talking about with relationships, it may not always come back in the same form that you give it, but you will be richer than you ever, ever were. Because there's truly wealth in your connection. So focus on impact. I am reachable on all social media at Brittany Sherell, and I love to hear from people. So don't hesitate to reach out.

Gresham Harkless 15:57

Awesome. Well, thank you so much, Brittany, and we will have the links and information in the show notes so that everybody can follow up with you. But I definitely appreciate that, I appreciate the reminder to make sure we follow and focus on impact rather than income. Because a lot of times our impact will take us and make so much more of a, I guess a dent in the universe, so to speak, if we're focusing on that, so truly appreciate that reminder, and I hope you have a phenomenal rest of the day.

Outro 16:22

Thank you for listening to the I AM CEO Podcast powered by Blue 16 Media. Tune in next time and visit us at iamceo.co I AM CEO is not just a phrase, it's a community. Be sure to follow us on social media and subscribe to our podcast on iTunes Google Play and everywhere you listen to podcasts, SUBSCRIBE, and leave us a five-star rating grab CEO gear at www.ceogear.co. This has been the I AM CEO Podcast with Gresham Harkless. Thank you for listening.

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