IAM496- Industrial Designer and Artist Builds Great Business Culture and Products

Originally a British industrial designer & artist, Matt turned everything upside down to launch a tech company in Sydney Australia. After a couple of false starts, Bonjoro was born from a sales hack for his first business, where Matt would send every new lead a personal video instead of a plain-text email. Matt’s love of building great products is only surpassed by his total commitment to building a great business culture, and Matt asserts that Bonjoro’s “customers as friends” culture has been the main driver of the business's success. His goal is to be the next Zappos, to be the most loved brand in the world.

• CEO Hack: Doing things early in the morning
• CEO Nugget: Automation to focus on relationships
• CEO Defined: Doing the jobs no one else wants to do in the company

Website: https://www.bonjoro.com/

Twitter: @bonjoroapp
Instagram: @bonjoroapp

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Transcription:

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Intro 0:02

Do you want to learn effective ways to build relationships, generate sales, and grow your business from successful entrepreneurs, startups, and CEOs without listening to a long, long, long interview? If so, you've come to the right place. Gresham Harkless values your time and is ready to share with you precisely the information you're in search of. This is the I AM CEO Podcast.

Gresham Harkless 0:29

Hello, this is Gresh from the I AM CEO podcast. I have a very special guest on the show today. I have Matt Barnett of Bonjoro. Matt, it's awesome to have you on the show.

Matt Barnett 0:37

Gresh, awesome to be here.

Gresham Harkless 0:39

Definitely awesome for me as well. What I want to do is read a little bit more about Matt, so you hear about all the awesome things that he's doing. Originally a British industrial designer & artist, Matt turned everything upside down to launch a tech company in Sydney Australia. After a couple of false starts, Bonjoro was born from a sales hack for his first business, where Matt would send every new lead a personal video instead of a plain-text email.

Matt’s love of building great products is only surpassed by his total commitment to building a great business culture, and Matt asserts that Bonjoro’s “customers as friends” culture has been the main driver of the business's success. His goal is to be the next Zappos, to be the most loved brand in the world. Matt, are you ready to speak to the I AM CEO community?