Kari Warberg Block, an unlikely disruptor, challenged an industry that by its very nature is toxic. As the Founder & CEO of EarthKind, Kari discovered that 98% of pest control solutions sold were poison & kill methods – so she set out to invent a better solution: plant-based pest control powered by nature. Kari was the first to develop, manufacture, and commercialize poison-free rodent and insect repellents for farm and home use, with a mission to build a purpose led company to create change through business. Once a mom on food stamps Kari started EarthKind with nothing more than a package of garden seeds and a vision, and has built it into $20 million company. Kari was selected as an Ernst & Young “Entrepreneurial Winning Women,” and has gone from being a part of her local homemakers club to advising the SBA, Congress and the White House on policy that impacts women in business. She has been featured in CNBC, the New York Times, Huffington Post and Forbes.

Kim Ades (pronounced add-iss) is the President and Founder of Frame of Mind Coaching™ and JournalEngine™ Software. Recognized as an expert in the area of thought mastery and mental toughness, Kim uses her unique philosophy and quirky coaching style to help business owners and leaders identify their personal blind spots and shift their thinking in order to yield extraordinary results. Author, speaker, entrepreneur, coach, and mom of five, Kim's claim to fame is teaching her powerful Frame of Mind Coaching™ process to leaders, parents and influencers worldwide.

Karl Ronn spent nearly 30 years with Procter & Gamble, winding up as vice president of R&D and general manager of new business/healthcare, where he was responsible for developing P&G’s capability to deliver disruptive innovations. Karl developed new markets for household-name cleaning products like Febreze, Swiffer and Mr. Clean Magic Eraser, as well as personal care products like Old Spice and Secret. Since leaving P&G in 2010, Karl has founded multiple startups and consulted with Fortune 500 companies wanting to create billion-dollar growth engines. Karl has also sat on the advisory board for the Johns Hopkins School of Public Health for the last 15 years. He leverages his expertise in consumer marketing, demand creation and behavioral change, most recently to establish best practices in preventing chronic illnesses like diabetes.

Kevin is a founding partner of Category Design Advisors and co-author of the book the category design practice is based on, Play Bigger. He's been a journalist, author and consultant in the tech space for more than three decades -- author of nine books, contributor to publications ranging from Fortune to Wired to The Atlantic, and commentator on CNN, NPR, ABC and other broadcast outlets.

As President & Founder of Anvil Media, Lewis oversees strategic direction of the company, with a focus on sales and marketing. He speaks internationally, writes for industry publications like SmartBrief and has been an adjunct professor at Portland State University since 2000. Since transitioning his career into digital marketing in 1996, he’s founded or co-founded four agencies and 2 organizations. He’s been named a Top 40 Under 40, Marketer of the Year by AMA Oregon and a Top 100 Digital Marketing Influencer by BuzzSumo in 2019. Outside of work, Lewis enjoys consulting with startups and spending time with family.