BusinessBusiness GrowthFranchise BrokerFranchise CEOFranchisingI AM CEO PODCAST
IAM2589 – Understanding Franchising: Your Business Growth Explained
Special Episode by Gresham Harkless Jr.
In this special episode, Gresham Harkless reflects on reaching day 244 of his Franchise Broker Journey, recognizes the need to reset and refocus before hitting the one-year mark.He plans to join a professional chapter for community and accountability, ramp up content creation by producing 30 bite-sized content videos to educate and engage potential clients, and leverage those pieces for broader visibility and value.
Also, Gresham mentions expanding his efforts into newsletters and collaborations, while being careful not to stretch himself too thin.
Moreover, he embraces experimentation, sharpening his focus on high-impact activities, and committing to showing up daily with intention, clarity, and patience.
- Blue Star Franchise: http://bluestarfranchise.com
- Browse the Franchise Inventory: https://bluestarfranchise.com/franchise
- Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment
- Franchise CEO (A CBNation Site – coming soon) – http://franchiseceo.co
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Transcription:
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Intro 00:01
Are you ready to hear business stories and learn effective ways to build relationships, generate sales, and level up your business from awesome CEOs, entrepreneurs, and founders without listening to a long, long, long interview?
If so, you've come to the right place. Gresh values your time and is ready to share with you the valuable info you're in search of. This is the I AM CEO Podcast.
Gresham Harkless 00:28
Hello, hello, hello. This is Gresh from the I AM CEO Podcast. And this is a special episode of our I AM CEO Podcast.
And this is actually going to be a snippet of a snippet, so to speak. I'm just doing an intro because I've been starting to document my journey into starting what is now called Blue Star Franchise.
We're also going to do a kind of sub-site within CB Nation called Franchise CEO. So, you'll see some links in the show notes related to that.
But just wanted to give you a little bit more insight, give you a little bit more color in some of the aspects of why I'm actually doing this.
Because one of the things I was doing as I was going through training to start up this new business was realizing and hearing from the founder of FBA, the Franchise Brokers Association, that it'd be really cool to document your journey going through and building this out.
I think it's something that would be super helpful, obviously for people that are looking for and thinking about starting franchises.
But frankly, if you're starting anything, any type of business, I think it's really cool to kind of just even see the journey and how it's been going from there.
So, I'm going to share a few of those snippets from the first couple of videos that have been created.
But definitely, of course, subscribe to our YouTube, check out a lot more where I figure out exactly where we're going to post this.
So, I'll have that information that's available to you. But regardless, if you're a builder, continue to keep building, continue to do your thing.
The world definitely needs exactly what you're trying to build and needs you to be your unique self.
So, make sure to run your own race, because nobody can run your race like you.
This is Gresh signing out. I hope you have a phenomenal rest of the day.
Day 244 of this broker journey, and it's wild because I feel like I'm staring at 360 days in like three months.
I'll be at 360 days, which is wild, and I feel like I have not gotten ahead at all, but I have to retool, reimagine, redo some things.
So, I have to do this recommitment, kind of like a recommitment ceremony to some degree, as far as like what I'm going to do.
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But overall, I think I found a chapter to join, so that'll be a good thing. I want to create more content, so you'll see a lot more content.
I'm probably going to leverage this to create a lot of that content, bite-sized content, but still necessary content that will be helpful for people.
And then just kind of chopping away at the tree just to kind of see what I can create, what can happen.
From there, I'm doing a lot more collaborations as well too, but I don't want to overwhelm myself because I still want to make sure that I'm staying true to looking, finding opportunities, being there where people are searching.
The franchise brokerage is one of the harder ones to figure out, though, because people aren't necessarily raising their hand to say, hey, I'm interested, but you know that there's value there.
One of the things that I'll probably do from a video series is just, I might just create 30 pieces of content and just go back-to-back-to-back and just bam, bam, bam, bam, bam and create these.
Create these and have this as a video series or something that I can enroll people in. Something that I can create value.
That's going to be one experimentation I'm going to have. This is my experimentation day.
The other thing I'm probably going to do is really see if I can leverage that newsletter part.
So those would be some really cool things I'll kind of work on, and we'll just see what happens from there.
Yeah, this is where try to get some perversion, try to get some opportunities, and just see what ultimately happens.
I'll take it step by step and day after day at a time, and then we'll just go from there.
Please let me know if there's anything I can do to help. And of course, looking forward to giving you more and more updates.
Outro 03:46
Thank you for listening to the I AM CEO Podcast powered by CB Nation and Blue 16 Media. Tune in next time and visit us at iamceo.co. I AM CEO is not just a phrase; it's a community.
Want to level up your business even more? Read blogs, listen to podcasts, and watch videos at CBNation.co. Also, check out our I AM CEO Facebook group. This has been the I AM CEO Podcast with Gresham Harkless Jr. Thank you for listening.
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