IAM2030 – Entrepreneur, Inventor & Award Winner Distributes Her Nausea Remedy Products Globally

In this episode, we have Dr. Jacqueline Darna, also known as Dr. PukeNoMo, the CEO and medical inventor of award-winning NoMo brands.

Dr. Darna discusses her start as a medical professional and her transition to entrepreneurship. Her brand, NoMoNausea, offers a bracelet that uses principles of acupressure and peppermint aromatherapy to counteract nausea, motion sickness, and upset stomachs.

She highlights her journey, the inspiration behind the creation of her products, and how being a CEO means pushing boundaries and extending possibilities. Dr. Darna also underscores the importance of people in business and gives advice for budding entrepreneurs.

• Background: Dr. Jacqueline Darna made a life-altering transition from being a medical professional to an entrepreneur four years ago. Her products, NoMo Bands, are now distributed in 12 different countries and sold in stores like CVS, Bed Bath and Beyond, buybuy Baby, and Walmart.com.
• NoMo Bands: These innovative anti-nausea bands offer relief from nausea utilizing a combination of acupressure and aromatherapy. The bands are designed for various causes of nausea, like motion sickness, morning sickness, and chemotherapy-induced nausea.
• CEO Hack: Dr. Darna relies on Google, Google Calendar, Google Assistant, Dropbox, and Buffer to help organize and manage her affairs.
• CEO Nugget: Her advice for fellow entrepreneurs is to look to your right and left and make sure you pitch yourself and your products to the right people.
• CEO Defined: Dr. Darna views a CEO as a Chief Entrepreneurial Officer, someone who pushes the boundaries and moves past the uncomfortable to achieve success.

Website: www.nomonausea.com

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Dr. Jacqueline Darna Teaser 00:00

The second aspect is going to be the transdermal. So you actually get the cooling sensation of the essential oils going into the skin. And believe it or not, it makes you forget. That's why I call it distraction technology. And then the third is acupressure. Acupressure applied at P six point will actually increase it.

It irritates the nerve that's underneath of it and it increases the amount of anti-nausea hormones that you make. So you can actually stop getting sick before you go on the boat, a plane, a train, a car, things like that.

Intro 00:28

Do you want to learn effective ways to build relationships, generate sales, and grow your business from successful entrepreneurs, startups, and CEOs, without listening to a long, long, long interview?

If so, you've come to the right place. Gresham Harkless values your time and is ready to share with you precisely the information you're in search of. This is the I Am CEO Podcast.

Gresham Harkless 00:56

Hello. Hello. Hello. This is Gresh from the I Am CEO podcast and I have a very special guest on the show today. I have Dr. Jacqueline Darna of PukeNoMo. Jacqueline, it's awesome to have you on the show.

Dr. Jacqueline Darna 01:07

Thank you so much for having me. I appreciate it, Gresham.

[00:01:09] Gresham Harkless: No problem. I appreciate you for being able to take out time to tell us a little bit more about your business and everything awesome that you've been able to accomplish. So what I wanted to do was read a little bit about Dr. Jacqueline so you can learn a little bit more about all the awesome things that she's been able to do.

Dr. Jacqueline Darna, also known as Dr. PukeNoMo. A pukeology podcast is the CEO and medical inventor of award-winning NoMo brands. Dr Darna made the life-altering change from medical professional to entrepreneur four years ago, and her products are now distributed in 12 different countries and sold in stores like CVS, Bed Bath and Beyond, Bye Bye Baby and Walmart.com.

Dr Jacqueline, are you ready to speak to the I Am CEO community?

Dr. Jacqueline Darna 01:48

Absolutely.

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Gresham Harkless 01:50

Awesome. Awesome. Awesome. The first question I had was for you to delve a little bit deeper into your CEO story and tell us a little bit about what led you to start your business.

Dr. Jacqueline Darna 01:58

Absolutely. So they say that like invention is honestly bred by necessity and that's what happened with me. I knew every medication possible, but I got really sick. So I ended up getting sick for three days straight and I puked my guts out after my beautiful daughter was born.

When it happened. It changed my entire outlook. There was nothing that can be done. They asked me if I wanted to go into a medically induced coma. They were crazy, right? So the only thing that I remembered from medical school was we talked about eastern medical principles of acupressure and acupressure is basically just a little pressure upon certain acupressure points in the body.

So I applied it to what's called the P six-point, which is right there, like on the wrist. From that point, Basically, my stepmom walked in at the exact same time, and she was holding a peppermint plant. She goes, I read this on Google. Jacqueline, you have been puking for three days straight. Try it. Believe it or not, smelling the leaves really worked.

The problem is, I never had the leaves when I needed them. I looked like an Egyptian princess. I had leaves scoured throughout my entire like hospital stay. So I asked for a piece of tape, and I taped them together. So the No Mo Nausea band was actually born out of that concept of essential oils or the leaves the peppermint leaves and acupressure. I put them both together.

I didn't reinvent the wheel. I just basically made it better. And so now I can proudly say we're clinically approved and we can stop 80 percent of people from vomiting in just 30 seconds using this natural bracelet.

Gresham Harkless 03:24

That's awesome. That's awesome. It's great to hear how that came about and he created a better mousetrap, so to speak, it sounds so I wanted to delve a little bit deeper into that mousetrap. Can you tell us a little bit more about exactly like how it functions and what exactly the band actually does?

Dr. Jacqueline Darna 03:38

Yeah, so the band works for a variety of different items. So if you think about morning sickness and pregnancy, motion sickness by land by sea by air.

I know there's lots of cruising here in Miami, for example, all the way through to just upset stomach after surgery or chemotherapy and cancer. And the way it works is it's a three principle. The first is the fast-acting peppermint aroma therapy. You actually smell the band and that smell actually traverses into your brain the fastest way for your nose.

The second aspect is going to be the transdermal. So you actually get the cooling sensation of the essential oils going into the skin. And believe it or not, it makes you forget. That's why I call it distraction technology. And then the third is acupressure. Acupressure applied at P six point will actually increase it.

It irritates the nerve that's underneath of it and it increases the amount of anti-nausea hormones that you make. So you can actually stop getting sick before you go on the boat, a plane, a train, a car, things like that.

Gresham Harkless 04:34

Yeah, that's huge. And I know that a lot of people deal with a lot of obviously motion sickness and things like that. So being able to do something so simple, it sounds like to be able to counteract that is probably a huge opportunity for people and water.

Dr. Jacqueline Darna 04:46

Oh, I just said I made it waterproof and stylish. That was really it. That's cause every girl, you don't want to wear an ugly 1980 sweatband whenever you're on a cruise. You want to look cute in your heels. So that's exactly it.

Gresham Harkless 04:57

Yeah. And guys want to look cute in their suits as well. So we also can look stylish.

Dr. Jacqueline Darna 05:01

You know, they got to look good.

Gresham Harkless 05:04

There you go. There you go. So I wanted to ask you a little bit more about your secret sauce. So to speak, obviously created and have built something like you said, like we said, a better mousetrap.

But I wanted to go a little bit deeper to see if there's anything additional that you think makes you unique or your organization.

Dr. Jacqueline Darna 05:18

Absolutely. We are honestly so thirsty and I say that being an entrepreneur or being a leader of my team because it's not just me, there's a solid 21 of us. We are really just hungry and thirsty.

We're always attacking everything as though it was the first day. So every day that I walk into the office and every day I make sure to tell my employees how amazing they are. Thank them for what they've done for me. And more importantly, how are we going to make this next day better? And what are those pathways?

Because you can have a lot of determination and a lot of success. Yes, you should rejoice in your success. But don't forget that the very next step is a step over to. So you have to continuously push and really move the industry by disrupting it altogether. And that's what I feel is though I brought to the table.

I thought outside of the box and that's the most fun because, hey, there are no limitations.

Gresham Harkless 06:10

Exactly. Exactly. And it's definitely needed in every industry. And it's awesome that you've been able to implement that yourself. So I wanted to switch gears a little bit and ask you for what I call a CEO hack.

The CEO hack could be an app. It could be a book. But the idea is something that you use or turn to that makes you more effective and efficient as a CEO.

Dr. Jacqueline Darna 06:26

Yep. Google man. Google Calendar is like my most amazing thing ever. I actually joke that Google Assistant. I don't have an assistant because I already have one on my phone.

I believe wholeheartedly, not just for email reminders or, phone calls and conversations, but it allows me and my team to actually chat with each other also. I do have to quickly shout out a drop box because we all got to keep our files all together and everybody has the teamwork and synergy.

And then the last one is buffer. I'm obsessed again. I do a lot of things. I travel all over the world and I speak a lot and my marketing team has to be able to get all those pictures out. Make sure that my social media is on point. So again, @NoMoNausea is Facebook, Instagram, Twitter, LinkedIn, all this other stuff.

I can't even imagine my life if I would actually have to push and publish each and everyone.

Gresham Harkless 07:14

Exactly. Exactly. With all the things that you're juggling and doing, I definitely would agree with that. So that's tremendous. And next I wanted to ask you for what I call a CEO nugget. And this might be a word of wisdom or piece of advice that you might have for entrepreneurs and business owners.

Dr. Jacqueline Darna 07:28

Absolutely. So I always say business is the business of people, not products or services. So always look to your right or left because you never know who you're sitting next to and pitch to them if they got a pulse because honestly you perfect your pitch and people will go in tribes to come help you and we'll push you and move you forward.

Gresham Harkless 07:48

I love it. I love it. I love it. Yeah. Everybody has a pulse and they could be a customer or client or like you said, an investor. So you never know. So you always try. So, next question, which is my favorite question of this podcast is really the definition of what it means to be a CEO. So I wanted to ask you, obviously having a team of 21, what does it mean to you to be a CEO?

Dr. Jacqueline Darna 08:08

Yep. And actually, Gresham, I do have to quickly throw in a quick story with one of your other articles that you had done. You actually made me think about what the heck an entrepreneur actually is. And I use that in my slides and every single one. So remember, you never know what article that you're writing because it could affect and change your life.

I actually quit my job as a physician in order to pursue my dream as an entrepreneur because of it. So I will say CEO means chief entrepreneurial officer. Entrepreneurs actually comes from the Latin word meaning to push forward. So being an entrepreneur, you get to push boundaries, extend far past initial possibilities, and you're not really pinholed by creation by invention or anything like that.

So as a CEO, what a true CEO does is pushes the boundaries and pushes past that point when you're scared. Because you should be scared or else you're not dreaming big enough.

And once you push past that almost uncomfortable feeling, there's nothing in the world that can stop you and lead your team in that same direction.

Gresham Harkless 09:08

Awesome. Awesome. Awesome. I truly appreciate you obviously contributing numerous occasions, and I'm glad we played a small part in helping you to do all the awesome things that you've been doing. And I love that definition. Chief entrepreneur officer.

So, Dr Jacqueline, thank you so much again for taking some time out of your schedule.

I truly appreciate you. I wanted to give you the mic so to speak to see if there's anything additional you want to let us know about you or your business and then how people can get ahold of you.

Dr. Jacqueline Darna 09:31

Absolutely. Just remember, imagine a life with a comfortable pregnancy and enjoyable day at sea, a family fun car trip or just a headache-free day.

That's what NoMoNausea can do for you. So remember, go visit us at nomonausea.com because nausea shouldn't ever hold you back from anything. Follow us trending all that other good stuff. nomonausea.com. I'm Jacqueline Darna. Thank you guys. I appreciate it.

Gresham Harkless 09:54

Awesome. Thank you, Dr. Jacqueline. Take care and I hope you have a great rest of the day.

Dr. Jacqueline Darna 09:58

Thank you. You too.

Outro 09:59

Thank you for listening to the I Am CEO podcast powered by CB Nation and Blue 16 Media. Tune in next time and visit us at iamceo.co. I Am CEO is not just a phrase. It's a community.

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This has been the I Am CEO podcast with Gresham Harkless, Jr. Thank you for listening.

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