IAM1703 – CEO Runs a Tech-enabled Real Estate Brokerage

Tyler Forte Teaser 00:00

The first, and really the biggest mistake that we made starting this company was not being in the actual geographic area that we're launching in. So we're here in Nashville and for probably about the first six months of starting this company, I was living in New York where I'm from, my co-founders were in L.A. We were trying to tackle this thing just by hiring someone in the Nashville market to run our operations and that was just a huge failure.

Intro 00:24

Are you ready to hear business stories and learn effective ways to build relationships, generate sales, and level up your business from awesome CEOs, entrepreneurs, and founders, without listening to a long, long, long interview?

If so, you've come to the right place. Gresh values your time and is ready to share with you the valuable info you're in search of. This is the I am CEO podcast.

Gresham Harkless 00:51

Hello, hello, hello. This is Gresh from the I am CEO podcast and I appreciate you listening to this episode. If you've been listening this year, you know that we hit 1600 episodes at the beginning of this year. We're doing something a little bit different where we are repurposing our favorite episodes around certain categories, topics or as I like to call them, business pillars that we think are going to be extremely impactful for CEOs, entrepreneurs, and business owners, and what I like to call the CB nation architects who are looking to level up their organizations.

This month we are focused on technology. We're a technology company that does dot, dot, dot. Technology is no longer an afterthought or something that you might do and is actually a core part of your business. If you are a real estate investor, you're using it. If you're a financial firm. If you're a cleaning company, author, or speaker, you are using technology. If you are in any business, you are using technology, and if you're not, then you're probably going to be disrupted by an organization that is.

So this month we are going to look into purposing episodes that are around technology, whether that be firms or organizations that are actually using and investing in technology as a core part of their products and services or potentially those individuals that are using and leveraging CEO Hacks and CEO nuggets that center around technology and sharing ways that we can leverage it as well. Remember that you are a technology company that does dot, dot dot. Sit back and enjoy this special episode of the I am CEO podcast.

Hello, hello, hello. This is Gresh from the I am CEO podcast and I have a very special guest on the show today. I have Tyler Forte of Felix Homes. Tyler, it's awesome to have you on the show.

Tyler Forte 02:21

Great to be here. Thanks for having me.

Gresham Harkless 02:22

No problem. Super excited to have you on. And before we jumped in, I wanted to read a little bit more about Tyler so you can hear about all the awesome things that he's doing. Tyler is the CEO of Felix Homes, a tech-enabled real estate brokerage based in Nashville, Tennessee. Tyler started Felix Homes after experiencing how broken the traditional real estate process is, especially the high commission fee structure.

Before starting Felix. Tyler worked as a venture capital investor in New York City where he was tasked with sourcing and analyzing early-stage tech startups.

Tyler, are you ready to speak to the I am CEO community?

Tyler Forte 02:53

Absolutely.