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IAM035 – Former Athlete Becomes Personal Trainer Helping Clients Meet Health & Fitness Goals

Maurice D. Williams

Maurice D. Williams, MS NASM Master Instructor & Trainer
CPT, CES, PES, SFS & WLS, FNS, NSCA-CSCS, BTS Level 1 & Pn1

Owner & Personal Trainer, Move Well Fitness, LLC.
Owner & Lead Educator, Move Well Fit Academy

Maurice Williams offers a rare combination of advanced academic training, personal experience as a competitive athlete, and seventeen years of experience in personal fitness and training. That combination- a strong understanding of exercise and sport science and clinical exercise physiology, the determination of a competitive athlete, and broad fitness experience makes Maurice uniquely effective in helping his clients meet their health and fitness goals.

He has a BS in Exercise/Sport Science from Elon College (Now Elon University) and an MS in Clinical Exercise Physiology from Ohio University. Recognized as a Master Personal Trainer by the National Academy of Sports Medicine (NASM) and an Elite Personal Fitness Trainer by IDEA, the Health and Fitness Source, Maurice can help you no matter what your age, condition, or fitness goals. He works with mainly women between the ages of 40-60 who are looking to regain the energy and look that they had in their 20’s and 30’s so they will not be frustrated and upset with themselves when they look in the mirror.

He also is certified as a Personal Fitness Trainer, Corrective Exercise Specialist, Performance Enhancement Specialist, Senior Fitness Specialist, Weight Loss Specialist & Fitness Nutrition Specialist by NASM, a Certified Strength and Conditioning Specialist by the National Strength and Conditioning Association (NSCA), a Barefoot Training Specialist-Level 1 through EBFA, a Fitness Nutrition Coach-Level 1 through Precision Nutrition and a Master Instructor for Stroops & Most-Fit. As a fitness educator with Move Well Fit Academy, Maurice teaches the Certified Personal Trainer course through NASM.

Smart training that produces results.

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Maurice exercises his clients through the concept of functional training – focusing on everyday body movements, not muscles, in a progressive fashion to allow for optimal improvements in everyday activities, such as walking and lifting, as well as helping contribute to weight loss, increased stamina and strength. Maurice has helped people match exercise to their specific health challenges, too, including diabetes, osteoporosis, multiple sclerosis, hypertension, coronary artery disease, lower back pain, pulmonary issues, and pregnancy. Even if you have only limited time to train, his 30-minute personal training sessions can make a difference.

The Right Values

Maurice believes “Everyone has fitness is them, the challenge is bringing the fitness out.” His current workout includes resistance training and yoga. A former high school and collegiate athlete, Maurice grew up in South Carolina with roots that reach back to Brooklyn, NY. An avid sports fan, he still roots for Elon and his favorites, the Miami Hurricanes, and the UNC Tarheels. A leader in his church, husband with a beautiful wife (just ask him) and father, Maurice brings the right values to his work and his clients – a shared commitment to good health and fitness, an honest determination, and an understanding of what it takes to meet difficult challenges.

  • CEO Hack: Have a business coach
  • CEO Nugget: Why are you going into the business?
  • CEO Defined: Being a servant leader

Websitemovewellfit.com
Facebook: http://www.facebook.com/movewellfitness
Twitter.com: http://www.twitter.com/movewellfit
Google: https://plus.google.com/b/115832644990092783937/
LinkedIn: https://www.linkedin.com/in/mauricewilliamsmovewellfitness/

Transcription:

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Intro 0:02

Do you want to learn effective ways to build relationships, generate sales and grow your business from successful entrepreneurs, startups and CEOs without listening to a long, long, long interview?

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If so, you've come to the right place, Gresham Harkless values your time and is ready to share with you precisely the information you're in search of.

This is the I AM CEO podcast.

Gresham Harkless 0:27

Hello, hello. hello, this is Gresh from the I AM CEO podcast and I have a very special guest on the show today. I have Maurice Williams from movewellfit.com.

Maurice, it's awesome to have you on the show.

Maurice Williams 0:39

Oh, I appreciate it, man. What's happening?

Gresham Harkless 0:41

Nothing much, nothing much. Well, what I wanted to do is read a little bit more about Maurice so you can learn a little bit more about him and hear about all the awesome things that he's doing.

Maurice D. Williams is the owner and personal fitness trainer of Move Well fitness. Maurice offers a rare combination of advanced academic training, personal experience as a competitive athlete, and 17 years of experience in personal fitness and training. He works with mainly women between the ages of 40 and 60 who are looking to regain the energy and look that they had in their 20s and 30s so they will not be frustrated and upset with themselves when they look in the mirror.

Maurice brings the right values to his work in his clients a shared commitment to good health and fitness and honest determination and understanding of what it takes to meet difficult challenges. Maurice, are you ready to speak to that I AM CEO community?

Maurice Williams 1:27

I'm ready, man. Let's do this.

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Gresham Harkless 1:29

Awesome. Well, what I wanted to do was just give you the mic so to speak so you can tell us a little bit more about your CEO story. What led you to start your business?

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